Gladstone & Central Queensland
Bloom Strategy Co. is a boutique marketing and brand consultancy based in Gladstone, working with businesses across Central Queensland to build stronger brands and drive sustainable growth.
Clarity in direction. Strength in positioning. Growth with purpose.
Bloom Strategy Co is a boutique marketing and branding consultancy built on strategic clarity and commercial insight. We partner with ambitious brands to define their position, sharpen their message, and execute with purpose.
Whether launching, repositioning, expanding, or strengthening market presence, we ensure your brand communicates with precision — reaching the right audience at the right time, with impact.
About
We deliver strategic marketing and branding solutions designed to support clear, sustainable growth. Our services span brand strategy and positioning, marketing strategy, digital and content direction, communications and PR, and campaign development through to execution — including content creation and the management and styling of photoshoots and events, ensuring every touchpoint is cohesive and aligned.
Our experience spans property and development, health and wellness, e-commerce, education, tourism and hospitality, professional services, and start-ups — bringing both breadth of perspective and strong commercial understanding.
As a boutique consultancy, we partner closely with our clients to bring clarity to direction, strength to positioning, and confidence to execution — delivering work that is both considered and commercially aligned.
Bloom Strategy Co was founded by Nicole King, a marketing and communications specialist with over two decades of experience shaping brands and driving growth across Australia and internationally.
Her background spans senior corporate roles, international experience in London working with global brands, and extensive experience across both B2B and B2C environments — combining strategic thinking with creative direction to ensure brands are both well positioned and compelling in market.
This depth of experience underpins Bloom Strategy Co, grounding every engagement in clear thinking, practical insight, and commercially focused outcomes.
Where clarity, strategy, and execution align — growth follows.
Services
Client Stories
“Nicole was an absolute pleasure to work with and truly felt like an extension of our internal team. She managed our organic social media, community engagement, and content creation with care, creativity, and consistency. Thanks to her work, we saw significant growth across our social media accounts and a stronger, more engaged online community around Soak Bathhouse.”
Alexis Dean — Co-Founder, Soak Bathhouse
“As Event Director of Dîner en Blanc, I had the pleasure of working with Nicole across four events in the Gold Coast and Brisbane, and she was an absolute asset to the success of each. Her understanding of the media and influencer landscape is exceptional, bringing professionalism, energy, and strategic thinking that made a real impact on our ticket sales and overall event profile.”
Sara Walsh — Event Director, Dîner en Blanc




























Contact
Ready to grow your brand with clarity and purpose? Get in touch and let’s explore what’s possible.